Partnerships

Partners who share our vision for the sport.

South Africa's biggest betting operators, trusted industry bodies, and the sponsors who bring our racedays to life — the partnerships that power 4Racing.

The partnership landscape.

Racing doesn’t happen alone.

4Racing is connected to a wide network of partners — the betting operators who take our racing to punters across the country, the sponsors who support the feature meetings that define the season, the industry bodies that protect the integrity of the sport, and the regulators who hold us accountable. These relationships aren’t incidental — they are what make a modern, sustainable racing industry possible.

Where partnerships sit

Three categories of collaboration that power the group.


Where the racing reaches punters

Betting operators

4Racing partners with the largest betting operators in South Africa — making the sport accessible to millions of punters, whether on the tote, through fixed odds, or live from any screen.


Bringing racedays to life

Sponsors & brands

Title sponsors, raceday partners and brand collaborations that bring colour, scale and energy to 4Racing's feature meetings — from the Summer Cup at Turffontein to meetings across the calendar.


Protecting the sport

Industry & regulation

The industry bodies, regulators and support programmes that govern, advance and protect the integrity of horse racing in South Africa.


Key partners

A selection of the organisations we work with.

The Betway Summer Cup.

Partnership in action

The Betway Summer Cup.

The partnership with Betway anchors one of the most important meetings on the South African racing calendar. The Betway Summer Cup at Turffontein is a flagship Grade 1 handicap that brings the Highveld racing year to its crescendo — and a showcase of what a well-matched partnership between a race, a venue and a brand can achieve.

Explore the Summer Cup
A seat at the rail.

Become a partner

A seat at the rail.

4Racing is always open to conversations with brands, operators and organisations whose goals align with ours — growing the sport, reaching new audiences, and building experiences around our racedays. For sponsorship, raceday partnership or commercial collaboration enquiries, please get in touch.

Enquire about partnership

Partnership enquiries

Let's talk.

For sponsorship, commercial partnership or industry collaboration enquiries, please get in touch.

Contact us